CED - Group

Corporate Claims film

Together with Imagine People, we created a high-eng corporate film for CED Group, a leading company in claims management, that shows how far Gen AI has come in professional business storytelling.

No crew was sent to the actual location. Instead, we used supplied photography of CED’s real exterior and interior locations to recreate their office environment with a high level of accuracy. Both the outside of the building and the interior spaces closely resemble the real CED location, giving the film an authentic and recognizable feel, also matching the brand identity of CED.

All people in the film were generated with AI, which meant there was no need for staff members, actors or a traditional shoot day. The voice-over was also created using AI. The script was developed by The Artificials and reviewed together with the client, ensuring the story stayed true to CED’s message and tone of voice.

The result is a clear example of how Gen AI can be used to create high-quality corporate films in a faster, more flexible and highly scalable way, without compromising on realism, brand fit or production value.